1) USE KEYWORDS: Resumes are skimmed initially by hiring managers and recruiters in 5 - 10 seconds, sometimes faster if they are keyword searching large sites like Monster or CareerBuilder. They are looking for specific information to fill a specific role. Be sure to include keywords in your resume that will zero in on your desired position. A resume with the pertinent keywords will ensure your resume gets found and gets a longer look.
2) NOT TOO MUCH INFORMATION: Resumes with too much information or too much "fanciness" get passed over quicker. The pertinent information is too hard to find. Keep it simple, straight forward and easy to pinpoint your experience and strengths. Refrain from fancy fonts, lines, headers and too many additional nonessential things.
3) SIMPLE FORMATTING: When you submit your resume through a website or ATS/RTS (applicant/resume tracking system), that fancy formatting is often removed or altered. This means that your resume doesn't look at all like what you intended. If it doesn’t get altered on the site you upload to it is likely to get altered when recruiter and hiring managers upload it to their company’s tracking site like Sales Force. Be sure you are looking at it from that perspective. The more straightforward you make it initially, the more intact it will stay as it travels through the screening process. In today’s hiring landscape it is best to stay streamlined, bullet pointed and easy to follow.
4) AVOID ALL CAPS & CATCHY TITLES: Catchy titles and placing your name in ALL CAPS were both “best practices” at one point in the hiring game. Today it is best to instead use the same size (not all caps) font and save your resume with a title that is just your name or even the year or something similar such as “Christy McDonald Resume” or “Christy McDonald 2015 Resume”. Eliminate catchy titles when using career websites. Instead of “dynamic sales professional” opt for something that is concise such as “Licensed Multi-state Health/Life Agent”. That way you are already ahead of the game on using keywords and giving hiring managers/recruiters a heads up as to exactly what type of sales you are in.
5) BE SURE TO HIGHLIGHT SKILLS PERTINENT TO YOUR DESIRED POSITION: It is really important to list out specific skills that are pertinent to the position you desire. For example if you are in healthcare claims processing and have used three different claims processing systems you will want to be sure to list them on the resume. I would suggest a targeted “Skills/Systems Experience” section on your resume that would bullet point them out. That way they are easy to find when someone is quickly looking over the resume and when hiring manager and recruiters are doing keyword searches on large sites like LinkedIn, CareerBuilder or Monster.
Here are two great FREE resources that will aid you in creating a great resume:
http://resume.monster.com/
http://advice.careerbuilder.com/?categories=Resumes
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